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BOT Building Basics: How To Create An Effective ChatBOT [Guide]

According to Gartner, AI will soon become mainstream in customer service. 47% of organizations plan on using intelligent chatBOTs, and 40% will deploy virtual assistants in the next couple of years. To keep up with customer buying and service journeys, companies must include BOTs in their customer engagement approach, or they will lose their relevancy and competitive edge.

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In this guide, you’ll learn how best to build and deploy effective chatBOTs that will quickly become a force multiplier for your organization and transform your customer service.

Key BOT building basics:

  • Go deep, not wide
  • Start small, iterate quickly
  • Always give customers an out

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