A great customer experience is key to influencing brand loyalty and customer satisfaction. And as the surge of online shopping continues at breakneck speed, retailers are under pressure to deliver a virtual shopping experience that is personalized, convenient, and efficient.
In a recent article published on Forbes Tech Council our CEO, Joseph Noonan, shares how savvy retailers are meeting the demand with a phased rollout of live engagement technology and conversational tools to win loyal shoppers. Taking a phased-in approach allows them to address discrete use cases and then expand at their own pace. It also helps them establish a foothold in online sales and service without overwhelming financial and human resources while still yielding impressive results.
Read the full article published by clicking the button below.